What can HVAC Consulting do for me?
Sports teams probably offer the best analogies of why we need a coach. Despite years of success, the top athletes continue to practice their profession daily and take direction from coaches. How many hours this week, month or year have you devoted to working on your business versus working in your business? When is the last time you invested in your company or sales staff to educate them on all of the current changes in our industry?
HVAC Consulting offers training and marketing and advertising programs for both individual dealers and for distributors. We have many years of experience growing dealers from the distributor side and in the field with individual dealers.
Top 3 Reasons how HVAC Consulting Can help you grow your business.
#1 Generate in house, low to no cost leads!
Itâs been said that it takes on average about $450 to generate a lead for a service based business. Capitalize on every opportunity that you are in a customers home! How often do your technicians repair old equipment that should be replaced? The answer is every day. If you had 4 technicians that ran 4-5 calls a day thatâs up to 400 calls a month. What if 5% or 20 calls became sales leads? If your sales person had a 40% closing rate and a average ticket price of $4500.00 thatâs $36,000.00 a month or $1,800,000.00 a year in increased sales! Are your tech's Super Lead Generators? When was the last time you invested in their skill development?
HVAC Consulting specializes in technician lead generation programs. We can help you with strategies that generate low cost in house leads. We work one on one with your technicians and give them tools they need to start replacing versus repairing old systems.Â
#2 Close More Jobs!
A major manufacturer recently conducted a study on the relationship between a retail sales persons presentation and average ticket prices. The study discovered that when a presentation was given verbally the average sale was a mere $3000. When a piece of literature was used the sale increased to $3700 and when a professional presentation book was used the sale increased to $4500! That is a $1500 increase in average ticket price just by using a professional sales presentation book. Another study noted that by adding an accessory on each job that you could double your net profit on every sale.
We have custom built presentation books to help you increase your average ticket price and help you close more deals. After implementing mix shift, presentation and accessory sales strategies you will be closing more deals and enjoying increased profits for years to come.
Our company also offers one on one retail salesperson ride along's and sales coaching for your sales staff.
#3 Increase your profitability
You can not manage what you do not measure. The first step is to establish goals and measurements within your business and develop a plan. HVAC Consulting can help you establish a basic business plan and a road map to retail sales success and profitability. Â Your first year plan will help you set realistic sales goals and budgets using proprietary tools. Once we complete your operating plan for year one we will focus on creating five year goals and exit strategies.
Operating efficiencies, labor management, sales strategies and effective advertising can have a dramatic impact on your profitability. Call or email today for a free company evaluation and Needs Analysis profile.
HVAC CONSULTING LLC.
Development solutions to grow your business!
